How Google Panda changed the SEO? What to do after Google Panda?
Forget about the old Search Optimization Engine (SEO) rules. Google had changed the method that had been applied for over ten years now. Google Panda will replace the Page Rank rules and if you want higher position in the search engine enumeration, the site has to be a high quality one.
This is how Google chose to avoid the fake traffic on the websites and with this method to be better placed into the search engine qualification. Google Panda has an additional quality upgrade.
The ranking methods will be based more on the way the people are searching for one site’s content than the links from other sites that was the old method that hadn’t had best results for a while now, because the costumers found out several ways to trick the Google’s ratings.
The company’s officials announced that Google Panda is here to replace the old Page Rank method that had a lot of complaints. It will matter less the way other sites are sending traffic than the way one user uses the site.
It will matter most the time that one user is spending on the site, the pages that he uses and the way he navigates through it.
Google Panda will have an automat system that counts the way users are treating the site and the interest that they have on every page of the site. This is the new quality method that will have the most powerful influence on Google rating.
The new SEO method is a quality orientated one, because Google found out about the easy methods to trick the old system.
This is why Panda system will pay more attention to the site, individually and not by the way it is looked by the other sites.
This is a new method to stop the low quality sites to have the first position in the Google search in the expense of the high quality sites, with interesting content that is capable to attract the users in using it at its most.
More, depending on the time that one user is spending on the site, Google registers the level of experience that the user has it on the given page and this will be one of the indicators.
More, the bounce rate will be another one and it will be a very important instrument that will give Google information about how the user landed on the site and how long will take until he will close the page.
Google designed it’s search results – June 29 2011
Links to websites have been moved from below a block of intro copy on each ranked result to directly beneath each search result heading, for example.
Also of note is a complete design reworking of the left-hand button icon for switching to an "Everything" Web search, from a stylized "G" icon to a magnifying glass. The other icons indicating Images, Videos, etc. are the same, but they've gone from full color to grayscale. Rather than highlighting a blue, boxy backdrop behind the appropriate icon and label for the search platform a searcher is using, e.g. Shopping, the new design simply turns the icon and label from grey to a brick red.
The search box's own search button is blue in the redesign, with the magnifying glass icon replacing the word "Search." The new-look results page appears to have a colored background for the horizontal bar compromising the Google logo and search box, instead of the basic white backdrop Google has used for years.
On Web searches, the new page layout apparently adds a link to people who've "shared" a given search result, possibly Facebook friends. Meanwhile, the link to Cached pages for individual results is staying, but the one for Similar pages may have bitten the dust.
Google's new search features that should be appearing in the next few weeks include voice and search by image for the desktop, and Instant Pages, which loads Web pages selected by searchers virtually instantly.
The new Instant Pages technology takes the ball from Auto-Correct and Google Instant, two already existing Google technologies, on the query and results side of things and carries it over the finish line—to the searcher's final destination, a fully loaded Web page that's been rendered before the searcher can even click on it.
Google Voice Search is also coming to desktops and notebooks, meaning the little microphone icon seen in the screenshots' Google search boxes will start appearing permanently, allowing searchers to simply state their queries rather than type them in.
Google's new Search by Image for the PC is a cousin of Google Goggles, which lets smartphone users snap a picture of, say, a menu in Cyrillic and have it translated into English.
Search by Image lets users take actual images, drag them into the search box (soon to have a camera icon indicating Search by Image is on) and match them up to what looks to be pretty accurate associated search results. Thus, a snapshot of a Greek island would draw up results identifying the island by name.
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